I know what it’s like when everything is on the line.
I've been in those rooms.
The crisis communications sessions that stretch past midnight.
The executive briefings where every sentence is scrutinized by legal, finance and the CEO.
The high-profile announcements where your actions are under the microscope the minute you go public.
When the stakes are highest, when reputations hang in the balance, when your biggest goals are on the line, you need more than good writing.
You need strategic guidance from someone who's been there.
For more than twenty years, I've been the partner executives turn to when they need strategic thinking and flawless execution.
I've built my expertise in the environments where communications matter most: high pressure, high stakes situations with little room for error.
If you’re preparing for a make-or-break communications moment, I can help you strategize and execute with confidence.
About Cara
Cara McGregor, CMP
Founder and Principal
I am a Communications Management Professional with 20 years of experience working in strategic communication for the public and regulatory sectors.
From serving as primary speechwriter for Premier John Horgan to leading multi-language emergency communications during COVID-19, my expertise comes from navigating complexity in high profile, high stress environments.
When deadlines are tight and pressure is intense, communications still need to be strategic, authentic and meaningful. I bring my best to these moments because they matter a lot.
I love working with leaders and teams who understand that strategic communications can help them reach their most ambitious goals.
My commitment to you
I will bring integrity to every engagement.
Our work together is built on a foundation of honesty and transparency. When your reputation is on the line, you deserve counsel from someone whose credibility matches the stakes.
I will be personally invested in your success.
This isn't just another project for me. From day one, I’m invested in finding the right solution for you, and building your strategic communications capacity and competence.
I will protect your confidence.
Every conversation, every draft, every strategic session is confidential. You can trust me to handle your affairs with sensitivity and discretion.
I will deliver work that’s authentic to you.
My role isn't to change your voice, it's to amplify it. Because the final product should sound like the best version of you.
I will stay until the work is done.
When the stakes are high, "good enough" isn't good enough. I'll rework, refine and revise until it's right.